Fitwel is the world’s leading evidence-based certification system committed to building health for all®. The standard—originally created by the U.S. Centers for Disease Control and Prevention and U.S. General Services Administration—is maintained and validated by the global nonprofit Center for Active Design (CfAD).
To date, Fitwel’s global base of more than 5,400 users from 40+ countries has registered more than 2,100 projects representing approximately 675 million square feet and positively affecting the lives of 1.3 million people.
To help respond to growing demand and drive the implementation of Fitwel, CfAD recently announced the creation of a new business unit, Active Design Advisors, Inc., (Adai). Employees of Adai will be responsible for promoting and administering the Fitwel certification as it expands across key markets, as well as maintaining its best-in-class customer service.
We're proud to be partnering with Adai to build out its business development, sales and marketing team and as part of this exciting growth, we're looking for a dynamic, client-facing Vice President (VP) to head up this function.
A successful VP should be experienced in leading an organization through the business development cycle, managing a growing sales team of six, growing to sixteen in approximately three years. The VP should be knowledgeable with healthy and sustainable building design and familiar with the Fitwel® Certification System and the healthy building movement.
This VP will work strategically to initiate conversations and close deals within our targeted real estate sectors and customers. In this role, you'll continue to build out a team to cover our addressable market, increase deal velocity, and continuously refine the Center for Active Design value message for our prospective partners. In particular, we're looking for a sales leader who has a proven track record of success with both navigating high-touch complex deals in addition to managing sales, business development and marketing teams responsible for doing so. In this role, you'll have a unique and strategic opportunity to help set the direction that will allow us to multiply the impact our Fitwel® certification product has in the marketplace.
As The VP, Sales and Business Development, you will:
Oversee a team of Associates and Analysts who are responsible for initiating and closing large and complex deals, including use of the Fitwel® Certification Standard within large scale real estate portfolios of our target account population
Develop plans and strategies to aid in driving new business while also leading client business development meetings
Play a strategic hand in territory planning, account assignments and overall deal planning execution
Refine and support repeatable sales processes that drive desired sales outcomes and identify improvements where and when required
Work closely with the marketing team to establish successful and coordinated account-based marketing activities that drive top of the funnel interest
Monitor client, market and competitor activity and provide feedback to leadership and other functional teams
Hire and continuously develop a team who are mission-aligned and consultative to our prospective partners
You are a strong fit for this role if you have:
Personal passion for helping to promote the healthy building movement
College education in a related field (Real Estate, Business Administration, Sustainability, Marketing, Communications, Design/Architecture, Building Design, Urban Planning)
Relevant industry experience in proptech, real estate development/investment, urban planning, urban studies, public health, design/architecture, sustainability or a related field
Demonstrated experience selling and managing large-scale, complex enterprise deals within a B2B environment (bonus if you have sold in the sustainability building space generally)
5+ years of sales leadership experience managing a team of account executives
Ability to work cross-functionally with various internal counterparts (e.g., Marketing, Product, Account Management, Operations) to generate interest and increase deal close velocity
Expertise in developing, measuring and successfully rolling out sales strategies and processes
Building a new sales and business development team- recruiting, onboarding, training and performance development- the entire staffing cycle
Experience in effectively rolling out plans and account assignments to ensure sales team is aligned for success
Excellent written and oral presentation, and strong story-telling skills with the ability to synthesize and react to a complex set of client asks
Comfort with operational excellence strategies for B2B style organizations, where high-touch, long-term relationships are essential to the business' success
If this sounds like the exciting next step in your career, please apply directly or contact Isabel Vose at Isabel.Vose@acre.com.