Fairtrade is a simple way to make a difference to the lives of the people who grow the things we love. They do this by making trade fair.
Fairtrade is unique. They work with businesses, consumers and campaigners. Farmers and workers have an equal say in everything they do. Empowerment is at the core of who they are.
Fairtrade has a vision: a world in which all producers can enjoy secure and sustainable livelihoods, fulfill their potential and decide on their future.
The mission is to connect disadvantaged farmers and workers with consumers, promote fairer trading conditions and empower farmers and workers to combat poverty, strengthen their position and take more control over their lives.